By Robin Bade & Michael Parkin
Guide students through the economic principles that will influence their financial decisions
Foundations of Microeconomics, 8th Edition introduces students to the economic principles they can use to navigate the financial decisions of their futures. Each chapter concentrates on a manageable number of ideas, usually 3 to 4, with each reinforced several times throughout the text. This patient approach helps guide students through unfamiliar terrain and focus them on the most important concepts.
The text does four core things to help students grasp and apply economic principles: it motivates with compelling issues and questions, focuses on core ideas, offers concise points, and encourages learning with activities and practice questions. After completing this text, students will have the foundational knowledge of how the economy works and can apply it to their lives going forward.
This package includes MyLab Economics, an online homework, tutorial, and assessment program designed to work with this text to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.
MyLab should only be purchased when required by an instructor. Please be sure you have the correct ISBN and Course ID. Instructors, contact your Pearson rep for more information.
PART 1: INTRODUCTION
1. Getting Started
2. The U.S. and Global Economies
3. The Economic Problem
4. Demand and Supply
PART 2: A CLOSER LOOK AT MARKETS
5. Elasticities of Demand and Supply
6. Efficiency of Fairness and Markets
PART 3: HOW GOVERNMENTS INFLUENCE THE ECONOMY
7. Government Actions in Markets
9. Global Markets in Action
PART 4: MARKET FAILURE AND PUBLIC POLICY
11. Public Goods and Common Resources
12. Private Information and Healthcare Markets
PART 5: A CLOSER LOOK AT DECISION MAKERS
13. Consumer Choice and Demand
14. Production and Cost
PART 6: PRICES, PROFITS, AND INDUSTRY PERFORMANCE
15. Perfect Competition
17. Monopolistic Competition
PART 7: INCOMES AND INEQUALITY
19. Markets for Factors of Production
20. Economic Inequality